Internet Startup Takes New Approach To Concert Promotion & Online Ticketing

March 4, 2007 Michelle Field

The new website www.showclix.com aims to help musicians, venues and show promoters to connect with live music fans. The website can be used to promote, manage and sell tickets to shows within the U.S from one convenient location online.

 

I think this is a great way of connecting bands and their fans especially as any user registered on the site can add shows and venues to the open database by filling out a simple, online form. The fact that it is free to use this service also provides a bigger encouragement to use the online facility.  Furthermore, competitors are known to charge customers service fees on each individual ticket brought online, whereas ShowClix has chosen to charge a single $2.00 service fee on each order of 10 tickets or fewer. This way money is made but music fans also save money in comparison to similar web based services.  

Additional features on ShowClix include its show search feature, the chance to forward show listings to friends and receive updates sent via RSS feeds. It is also apparent that they have developed widgets that make it easy for users to display selected shows on their website, MySpace profile or blog. A web widget is a portable chunk of code that can be installed and executed within any separate HTML-based web page, (such as MySpace) and will provide information perhaps in the form of an advertisment, links or images which will not have to be updated by the individuals that are copying the code. For more information on widgets I found the following link: http://opengardensblog.futuretext.com/archives/2006/10/the_dawn_of_the_1.html 

 

 

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